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Salary Survey Methodology

We combine proprietary data with trusted external sources to help organisations make better decisions on salaries, benefits, and bonuses.

At Kinetik, our Salary Survey provides a clear, data driven way to benchmark compensation. We combine proprietary data with trusted external sources to help organisations make better decisions on salaries, benefits, and bonuses.

How We Collect Data

We gather anonymised salary, bonus, and benefits data across key functions including marketing, tech, sales, and data science.

Sources include:

  • Applicant Tracking System (ATS) – Proprietary data collected through our recruitment work
  • External Benchmarking – Verified data from trusted sources

This mix ensures accuracy and a full view of the market.

Job Matching

Each role is analysed using our job matching process. We consider:

  • Years of experience
  • Skills and expertise
  • Core responsibilities

This ensures pay levels are fair, competitive, and aligned with the market.

Market Comparison

We compare our findings with similar roles in the same industry and location. This shows how our clients’ pay and benefits stack up, helping them to:

  • Retain top talent
  • Attract new hires
  • Maintain internal equity

Presentation of Findings

Our reports are simple to read and act on.

We give leaders a clear market view so they can:

  • Adjust pay strategies
  • Stay competitive
  • Make confident, data led decisions

Benefits of Our Salary Survey

  • Comprehensive benchmarking across industries and roles
  • Reliable data from multiple sources
  • Clear insights into pay, benefits, and bonuses
  • Data led recommendations for better compensation planning

Contact Us

Discover how our salary survey can guide your compensation strategy.

📩 hello@letsgokinetik.com

🌐 www.letsgokinetik.com


📄 Download the full Salary Survey Methodology PDF

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