Energizing Talent Acquisition

Kinetik brings an entirely fresh approach to the existing challenge of rapid up-scaling of digital teams and departments on an entirely scalable basis across the region.


Hiring On Demand

Our unique Hiring On Demand model provides digital hiring expertise in a completely sustainable on-site capacity, which leads to an altogether more cohesive approach to resolving hiring challenges. Through providing dedicated on-site resources, we are able to increase velocity and reduce volatility associated with conventional approaches to hiring through improved process visibility and candidate experience.


The Funnel

Our unique model focuses on bringing the very best industry knowledge and methodologies to key components of the ‘Hiring Funnel’:

Mapping and market analysis

Matching and long listing

Offer management & transition

Data capture & insights

Employer brand management

Requirements definition

Screening, interview process & testing

On-boarding & retention

Process optimisation and design




We put data at the centre of our solution, reflecting all stages of the hiring funnel. This enables us to work in closer collaboration with our clients to refine and improve processes, enabling us to reverse engineer success. All data collated from our hiring activities is proprietary to the client along with all associated conversions and insights, so we leave a lasting legacy benefit to clients once a project closes. We can also refer back to this data if we re-engage at a future date, in support of a continued long term partnership model.


Cost & Risk Management

Our simple fixed management fee approach is entirely predictable and projectable when compared to conventional hiring models and enables significant cost savings. Our model is also agile and risk mitigated to ensure appropriate proof of concept opportunity for our clients.


Our People

We have a team of highly experienced and capable talent acquisition professionals ‘on-demand’ to complement existing TA teams where extra resources are needed, or to bring fresh capacity to more start-up environments.

Sam Baxendale

Co-founder ​

Sam is an experienced staffing and talent acquisition professional, who started his career in the industry in 2001 and has launched and led numerous hiring teams across the UK and Asia across multiple disciplines, including technology, business transformation, digital marketing, sales, creative, banking and finance. Sam has spent the last 10 years focussing his passion in ASEAN, where he has developed a profound network and understanding of the region from a hiring perspective. Sam is based in Kuala Lumpur.

Ho Swee Jim


Jim is an ex Software Engineer turned Talent Acquisition professional, who brings excellent experience of establishing and leading teams for some of the top service providers and clients in the Malaysia market. Jim therefore brings extra value as someone that has a true hands on understanding of technical requirements. Given Jim's eye for detail and process, he is responsible for defining and delivering the Kinetik Hiring process for our clients and establishing our data and insights proposition. Jim hails from Kuching and is based in Kuala Lumpur.

Yi Xing Yap

Talent Acquisition Consultant

Yi Xing Yap is a Biotechnology graduate turned Talent Acquisition specialist. Before joining Kinetik, Yi Xing worked in an on-site capacity for 2 very well known consumer digital brands in Malaysia, honing her skills in managing high volume scale-ups across Technology, Marketing and Creative disciplines. Yi Xing also has qualifications in Creative Design, so she truly has a wide variety of knowledge and insight across the whole digital spectrum. Yi Xing is based in Kuala Lumpur.

Leon Lim

Talent Acquisition Consultant

Leon is based in Kuala Lumpur and is an accounting professional turned recruiter with 5 years' recruitment experience. Prior to joining Kinetik, Leon worked with global recruitment firms, gaining valuable expertise sourcing niche, mid to senior level candidates across a variety of sectors including Finance and Technology. Leon is passionate about delivering excellent customer service bringing his personal touch to fully understanding  candidate motivations and carefully matching it with employer expectations. Leon will be responsible for the onsite delivery of Kinetik hiring process for our clients in the Technology field.

Ca Ling


Ca Ling is a Psychology graduate based in Kuala Lumpur and joins Kinetik as a Researcher. After leaving university, Ca Ling supported her family business, working in a business administration role before making the decision to pursue a career in Talent Acquisition and HR. Besides this, Ca Ling has applied her knowledge in Psychology as a trainee counsellor. Ca Ling is passionate about helping Kinetik to build an industry leading data and insight platform behind these scenes to enable us to deliver outstanding customer service.

Nazmina Khan

Senior Talent Acquisition Consultant 

Nazmina is a Biotechnology graduate with 6 years’ experience in Talent Acquisition. She has hired for MNCs, Start-Ups and GLCs across numerous industries and specializations including Digital, Technology, Marketing, HR, and Operations. Nazmina is adept at delivering individualized solutions for specific organizational challenges. These include identifying strategies for hiring as well as optimization of candidate experience and hiring process. Nazmina is from Ipoh In Malaysia and is currently based in Kuala Lumpur.

David Ho

Talent Acquisition Consultant 

David graduated with a Master’s Degree in Applied Linguistics from the University of Findlay in 2018. He entered the digital recruitment industry shortly after he graduated, where he has spent over 2 building his knowledge and network in Software Engineering, QA, Devops and Automation. David is just as passionate about matching aspiring candidates with their dream job as he is helping his clients find the right talent to scale their business to greater heights. David will be responsible for the onsite delivery of the Kinetik hiring process for our clients, where he will continue to focus on requirements in Digital Technology.


What our clients say…

Having worked with Kinetic over the last few months I've found their business model very interesting. It's been able to provide us with good value for money, a dedicated account manager and team that are both very knowledgeable in the areas of expertise we need. We were able to get a great shortlist of senior candidates for our Head of Development role, and were able to place one of the shortlisted candidates within two months, which is very fast for a senior role. We'll be more than happy to engage in future hiring windows with Kinetic.

Thomas Shearer

Head of Product Management & Operations - GradGreenhouse


Speak to us…

Whether you are a recently formed start-up, or established company looking to conduct a low volume, senior appointments campaign, or a high volume hiring sprint, come and speak to us to see for yourself how our unique model is able to solve your current hiring challenges.

MK28, A2-13-1, 32 Jalan Kiara, Mont Kiara


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©2020 by Kinetik.